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Honesty, adventure, and ambition never go out of style. With our Founder Series, “Soar With Sophia,” we’re bringing you fashion advice, travel stories, and some Black girl magic – just for you.

What Your Besida Piece Would Say If It Could Talk

June 30, 2025

Rediscover Effortless Style with the Fea Reversible Wrap Skirt & Onalenna Convertible Set Say goodbye to boring outfits and hello to bold, everyday fashion. The Fea Reversible Wrap Skirt isn’t...

Our Grandmothers Were the Original Fashion Influencers

June 23, 2025

Honoring African Heritage Through Fashion: Inspired by Our Grandmothers Before trends and social media, African grandmothers were the original style icons. Their fashion was rooted in identity, heritage, and intention—from...

Ankara for the Office? Yes, Here's How

June 9, 2025

How to Wear Ankara to Work: Bold, Professional, and Culturally Stylish Gone are the days when Ankara prints were limited to weekends and special events. Today, modern African women are...

5 Fashion Staples Under $100 You’ll Wear on Repeat

June 2, 2025

Top 5 Must-Have African-Inspired Fashion Staples Under $100 Building a bold, beautiful wardrobe doesn't have to break the bank. At Besida, we believe in affordable fashion that’s versatile, vibrant, and...

3 Pieces, 6 Looks for Under $200

May 26, 2025

Stretch Your Fashion Budget: 3 Stylish Pieces Under $200 to Create 6+ Outfits Looking to upgrade your wardrobe without breaking the bank? With just $200, you can snag three stylish...

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African-Inspired Looks You’ll See Everywhere This Summer

May 19, 2025

Bold, Breezy, and Beautiful: African-Inspired Fashion Trends to Rock This Summer This summer, African-inspired fashion is making waves with vibrant prints, soft breathable fabrics, and effortlessly stylish silhouettes. From ankara...