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Honesty, adventure, and ambition never go out of style. With our Founder Series, “Soar With Sophia,” we’re bringing you fashion advice, travel stories, and some Black girl magic – just for you.

Celebrating Freedom and African Heritage: Juneteenth with Besida

June 8, 2023

Juneteenth is coming up, and we are excited. Juneteenth celebrates the end of slavery. This day is extremely significant for Black people and their struggle for freedom. And what better...

Travel Guide: Things to Know Before Visiting Ghana

June 8, 2023

Ghana is popularly known as the "Gateway to Africa" and boasts of a rich culture, history, and stunning landscapes. With its friendly locals, diverse wildlife, and delicious cuisine, Ghana has...

Travel Guide: Things to Do in Ghana

June 8, 2023

Did you know Besida visited Ghana? Read more here Here are our top 5 recommended activities you must try on your next visit to Ghana! Visit The Cape Coast Slave...

Besida Goes to Ghana!!!

June 5, 2023

Late last year, we hosted a giveaway for one-lucky African-American to join us on a 'Journey to the Motherland'. This year, we took that trip! Porsha was our lucky winner...

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Travel Guide: The Ghanaian Experience

June 5, 2023

Ghana is the heart of West Africa, with a rich heritage of culture, beautiful landscapes, warm hospitality, and a vibrant music and dance scene. We recently organized a trip to...

Tracing the Dark History of Slavery: A Journey to Cape Coast Slave Castle and Assin Manso Slave River

June 5, 2023

During our tour of Ghana, we visited the Cape Coast Slave Castle and Assin Manso Slave River. Located in the coastal city of Cape Coast in Ghana, the Cape Coast...